Diet Coke Plus on grocery shelves soon
Coca-Cola will launch Diet Coke Plus, a calorie-free soda fortified with vitamins and minerals, in April. "Consumers, including Diet Coke drinkers, are increasingly looking for more beverage options, and we wanted to offer them the convenience of a calorie-free beverage that is a good source of several essential vitamins and minerals, and one that delivers on the great taste that they have come to expect from us," a Coca-Cola executive said. American City Business Journals/Atlanta (03/22)